Museum of Chelmsford marketing strategy

I’ve been appointed to deliver a marketing strategy project for the Museum of Chelmsford, as part of a wider suite of Museum Renewal Fund investment.

The fund is an urgent intervention to enable rapid delivery in 2025/26, to safeguard the vital community engagement and impact which public access to museums enables, and is targeted at museums owned and directly maintained by local authority funding, or with a governance link to a local authority.

The marketing strategy project will involve an audit of existing activity and data, consultation and research with members, visitors and the local community, facilitation of a series of staff workshop, and marketing strategy development.